Hello Kitty Then and Now: From a Child’s Toy to a Lady’s Best Friend

I am 29 years old, married to a beautiful man, and pregnant to a sweet baby boy (his kicks always try to reach my hand whenever I absent-mindedly touch my belly, take note, I’m not even pressing on my bump), and I am still a big fanatic of Hello Kitty.

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I remember buying sooo many Hello Kitty items when I was younger. I usually get the pink ones, while my little sister gets the blue versions. I spent most of my childhood in different cities in the Philippines because of my dad’s work, and we stayed in Butuan City in Mindanao the longest – 6 years.

I recall that there were no malls back then, and I was pretty appalled. Haha 😀

People who are close to me know how “maarte” I can get.

In Butuan, there was probably only one store that sells nice girly things. It’s just a little boutique in the center of the city, and naturally, you wouldn’t be surprised to know that most of the little girls drag their moms there to buy them whatever. The stocks are very limited too, so when you get a pretty item, you suddenly become a star in your class.

I can say my sister and I were two of the hoarders, and my mom was extra-giving too, so lucky us! 😀

Recently though, I came upon a new brand of sanitary pads that illustrates the face of Hello Kitty – Softex. My 10-year-old self would’ve been so excited to get her period I guess.

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Softex is based in Indonesia, and that will explain some of the foreign words you can see in their packaging.

I got curious so I immediately tried their pantyliners.

I was kind of giddy because normally I only get 20 liners in one packet, but theirs have 5 more! 😀

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I love how ultra-thin it is, given how the liner contour fits perfectly. My thighs have decided they want to go extra meaty to support my baby weight, hence my concern for feeling uncomfortable in trying new pads. I am quite happy that Softex pantyliners did not disappoint. 🙂

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They also come in Comfort Slim pads that you can use during your red days, no matter how heavy the flow is.

The interior has a pillow-like feel for extra comfort, with breathable layer and has a 1-second absorption rate! 🙂

Softex Comfort Slim pads utilize SILKTOUCH Surface Technology with BICOMPONENT fiber that combines super-soft fiber with a strong inner fiber that has a 2mm thickness that you’ll barely feel. The housed in an aluminized packaging with an open/close sticker are also incorporated in the design package to ensure utmost cleanliness.

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You can also try their Comfort Slim Long pads specially made for heavy flows and night-time. The wide backguard ensures you don’t leak and stain the sheets, and helps you achieve that good sleep and sweet dreams!


The innovative pack of extra long, ultra-thin, hypoallergenic pads is the lady-down-there’s new best friend!

I’m giving birth next month, and these pads will sit on the dresser waiting for me to use them soon! 🙂


You can buy them in the following stores:  Puregold, select branches of SM Health&Beauty sections, Watsons, Robinsons, Waltermart, Ministop, Shopee, Lazada, BeautyMNL


Follow Softex in their social media channels:

Facebook: https://www.facebook.com/SoftexHelloKittyPH/

Instagram: https://www.instagram.com/softexhellokittyph/


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